Strategy / Campaign / Editorial / Production London — 2026

Purple Button

A London production company for brand strategy, campaigns, editorial and production.

We craft stories that are collaborative by nature, exacting in execution.

Work

Directed & Produced by PB.
Macy Grimshaw SS27 fashion film still
01 — Hackney, LondonFashion film — SS27

Macy Grimshaw SS27

A fashion film for nine looks developed from photographs of the London surfaces most people walk past. We rebuilt a Hackney street and flower shop as a full set, close to where many of the original images were taken, with each scene telling the story behind one piece.

“It’s an invitation into how I see.” Macy Grimshaw

Directed & Produced by PB.

Cacklebean Eggs commercial still
02 — GlobalCommercial

Cacklebean Eggs

A global commercial for a luxury egg brand, from the farm to the table.

Directed & Produced by PB.

GLISTER runway show promo still
Guests on the front row at GLISTER
The crowd under festoon lights at the GLISTER afterparty
Models in masks on the GLISTER runway
A model in pink body paint at GLISTER
The GLISTER cast backstage
The audience in the dark before the show
Building the GLISTER set
The crew building the set installation
03 — LondonRunway — London Fashion Week SS27

Glister

An off-schedule London Fashion Week runway show for designers Kai Ghattaura and Fin Forsyth, built from vintage, deadstock and second-hand garments. Put together over three months with a team across fashion, set, hair and make-up, photo and film.

“LFW’s wildest off-schedule show” Dazed

Directed & Produced by PB.

Harry Mold visualiser still
04 — MusicVisualisers — 2026

Harry Mold — Visualisers

A series of visualisers for Harry Mold, released ahead of his single “LOCO”.

Directed & Produced by PB.

Valentino beauty film still
05 — BeautyDirector’s cut

Valentino

A beauty film for Valentino, presented here as the director’s cut.

Directed & Produced by PB.

Studio Polyvalent and Maison Guava film still in Paris
06 — ParisFilm — 2026

Polyvalent × Maison Guava

Two days shooting in 40° heat on the streets of Paris, for Studio Polyvalent and Maison Guava.

Directed & Produced by PB.

What we do

From strategy to final frame
Clients, collaborators & press
Felix Allen and Enys Obeng in Director and Producer t-shirts on set

Who we are

Purple Button is a London production company founded by Felix Allen and Enys Obeng. Felix directs. Enys produces. Together we build the world each story needs, from the first idea to the final frame.

Director

Felix Allen

Felix has directed and created campaign strategies for over three years. His debut short film was selected for the Paris Film Festival, and he has generated over 30 million views for clients. A love for sustainable fashion, from founding the designer marketplace SewMe, runs through everything he makes.

Producer

Enys Obeng

Enys turns ideas into fully realised worlds, on time and on budget. From a three-month build for GLISTER at London Fashion Week to rebuilding a Hackney street and flower shop for Macy Grimshaw, Enys makes the ambitious possible.